PPC Related Posts

Web Server technologies 2
Definitely, there is a very big chance to lose if you don’t mind the major players in your industry! Studying so well your competition and competitors in your market is healthy and is a must in order to survive, grow and have a successful business. The bottom line is if you don’t do that, they will […]

Ethical Tricks To Spy On Your Competitors

website change detection 1
Whatever field you present, one important metric that makes you a professional in your field is to stay updated all the times. With every day usage of internet, there are opportunities and challenges. Website change monitoring can help you so greatly in grabbing the best opportunities and coping with the everyday online challenges. Due to […]

Why You Should Use Website Change Detection Tools?

Keywords Match Types 2
Let’s face it! Many Google Adwords advertisers are doing their best to get a very good CTR. Obtaining a decent CTR is not that easy! Simply because Adwords is an advanced tool and there are many moving factors and elements to consider. Your %CTR  in Google Adwords is an indication of how well or bad your […]

14 Ways To Get You Decent CTR In Adwords.

Google adwords cyprus
It seems Google Adwords in Cyprus is not yet so well-known to the local community here in Cyprus. Unfortunately that is the truth! I have spotted out a look-back of how Google Adwords Cyprus has trended for 2014 by using some research in Google Trends and other resources. Compared with other small countries like Cyprus, […]

Google AdWords Cyprus : A Look-back Review

Motives to count Google Dynamic Remarketing 2
Google Dynamic Remarketing has been put for service to ”remind” visitors who have visited your website with the products that engaged with previously . Google Dynamic remarking can act like a sales person in the sense it is trying its best to convince shoppers to buy the shop products and items. In this post, we […]

5 Motives to Consider Google Dynamic Remarketing

ad customizers in adwords
It seems Google AdWords is defying itself against those who are recently saying that many helpful tools have been removed or retired from the advertising platform, for example the killing of Exact and Phrase Match Keywords. In a continuous commitment of sharing Adwords innovations, Google Adwords announced recently the coming launch of so-called  ”Tools for the […]

Ad Customizers pumping out into Adwords blood : What and ...

mobile new look on adwords
Mobile Ads on Google Search getting New Look. By October 15, 2014, Adwords Ads appearing on Google search will have a new look on smartphones. This is what has been confirmed by AdWords Product Manager. This update can be added to many others that have been announced recently. That makes some folks feel harder to keep up with […]

Mobile Ads to get New Look In Adwords

Callouts extension google adwords
On September 03, 2014, Google AdWords printed a birth certificate to a newly born feature named ”Callouts extension”. An update designed to furnish the AdWords platform with another tool to help advertisers market their products and services more efficiently. So what are Callouts? What is this feature for ? how do Callouts work? What you should know about this tool?  Let’s dive in to answer […]

Callouts : a Newly Born Feature in AdWords.

Close Variant Matching - Bing Ads
Close Variant matching to be experimented in Bing Ads   Bing Ads seem to have almost the same update with Google AdWords regarding the inclusion of close variant matching. It worth mentioning here that JUST a couple of days ago, Google decided to apply close variants matching for all exact and phrase keywords. Therefore, Google Adwords terminated the option to select ” […]

Bing Ads to Experiment Close Variant Matching

Website Call Conversions has been introduced to AdWords
Digital marketing is evolving so remarkably! Only during this year, Google has injected its advertising platform AdWords – the main financial arm of Google – with many features. On other hands, Google retired too several other tools within AdWords. Recently AdWords Product Manager has announced an update concerning the launch of Website Call Conversions. In this post, we will talk about: […]

Website Call Conversions Has Been Introduced to AdWords

Close variant keyword matching 2
Close Variants Matching to be applied in for all exact and phrase keywords is a recent update by Google that has been added to the several number of updates that Google has been announcing this year for AdWords.   Close Variant Matching for all exact and phrase keywords Based on an update post by the AdWords Product Manager, Jen Huang, Google is going to apply the option […]

Close Variants Matching to Be Applied

Success foundation to a successful adwords camapign- Display Subtypes 1
To run a successful campaign in AdWords is not an easy work nowadays. It can be intimidating. My goal to write this post is to help you make things happen in the correct and smooth way with an outstanding success. If you are looking for a strong foundation for the ultimate success of your AdWords campaign, you […]

Foundation to a Successful AdWords Campaign

adwords for nonprofits 4
In this post I will be talking about Google Ad Grants for nonprofits and its benefits. Also, we will walk through the requirements to obtain Google Ad Grants with some countries as an example and how to avoid entering your billing information. We will be finishing our Google Ad Grants post with how to maintain worthiness for the […]

Google Ad Grants: What is and How to ?

online advertising goals 2
In this guide we will walk you quickly through everything you need to know about identifying the specific online adverting goals you are looking to achieve with your online Pay Per Click advertising. And How to track these online advertising goals accordingly ? We are going to choose Google AdWords Platform here. The same things […]

Online Advertising Goals & Ways to Track Them